Why you should have a blog or website of your own? Most of us think we know… But we don’t! Here are some clear insights that will get a handle on this once for all. In today’s digital age, having a blog or website is essential for individuals, businesses, and organizations of all sizes. It … Read more
As I sit in my own garden, I am reminded of the similarities between it and our minds. Both require care, attention, and intention to thrive. Just as I must tend to my plants and flowers, I must also tend to my thoughts and emotions. Creating a garden of the mind is something that I … Read more
Every Saturday, I like to share a song on my social media channels as part of my ‘Saturday Song’ theme. This week, I’ve chosen ‘Boom Boom’ by Nazia Hasan, a legendary Pakistani singer who left an indelible mark on the music industry. This song played frequently on my Tape Recorder (That I assembled myself) as … Read more
The term “ghost jobs” refers to fake job postings that are created by unscrupulous individuals or organizations to collect resumes from a large pool of applicants. These fake job postings can be incredibly frustrating for job seekers, as they waste time and energy applying for jobs that don’t actually exist. In this article, we’ll take … Read more
Looking for a smartphone that offers great features without breaking the bank? Look no further than the Samsung Galaxy M04. This smartphone is packed with features that make it a great choice for anyone looking for a reliable, feature-packed device. It comes with a 4GB RAM, 64GB storage, MediaTek Helio P35 Octa-core Processor, a 5000 … Read more
Water fasting is a practice that has been used for thousands of years for its health benefits, as well as its spiritual and mental benefits. Throughout history, many cultures have practiced fasting as a way to improve physical and mental health, as well as to achieve a deeper connection with their spiritual beliefs. In ancient … Read more
Your business is missing out on a lot of potential customers if you don’t employ PPC marketing. With the advent of the internet, it’s become easier than ever to reach new heights in your business with an effective digital marketing strategy. With the right PPC expert in Bangalore, you can make a lasting impression on … Read more
Being a successful marketer has many advantages. One of them is ability to connect a market need with a right product. (or vice versa) Now this is not an ability every marketer possesses by birth. It develops by learning, trial and error, hands on experience. In this journey you have to try out different products … Read more
Can we create better immersive learning experience exploiting technology… but without going on an overdrive?
The traditional classroom training model is well understood. A blended learning module on the other side throws up new challenges. Expectations are not clear and if that’s not enough… there’s no orientation to this new approach.
If you had been following news lately particularly on social media. There is a high chance you read about AI already. So here is what you read already: AI will make the repetitive tasks easier Your ability to work with robots will enhance your job role It will enable employees to take up strategic roles … Read more
If you are eyeing organic traffic, you need to stick to what’s in demand online. Search engines are the most important aspect of bringing new customers to your website. I don’t have to tell you… many people who have never heard of your site will use a search engine, land on what they are looking … Read more
You might not want to become a full-time copywriter. But I bet if you run a business you would love to have a better grip on it. As this can help you understand how well you’re communicating with your customers. Are you able to get the benefits of your product across? This one skill makes … Read more
It is vital that during the planning stage of your copywriting for the web, you understand what it is, exactly, you hope to accomplish. So here is what’s on top of your agenda: Increase direct sales, Build a subscriber base, Circulate information Provide technical support. But to get any of this, you must make sure … Read more
So what goes in the mind of your website visitor? What is he doing on your website? What does he want? Why is he there? Well if you can know that in advance and plan out to give him what he exactly wants. He will be a happy visitor. Now what does that mean? … Read more
What’s with the web copy… and how web copywriting is different? What’s the big deal with the web copy you ask. And wonder if writing an effective copy really calls for a specialist. Most of the people think writing web copy is easy… which isn’t. Why? Because you just don’t want to put some content … Read more
Remember where we left last time? The Easy Way Out? (Finding out who you are) Start with: What do you do? (What are you good at…) What have you done? (How did your journey go so far…what did you find?) What do you want to do? (Where do you want to go from here?) Preferably … Read more
So what does Finding out “who you are” has to do with branding yourself or your business? The essence is to find a connection between you and your product or services. (More on that later) For now, let’s concentrate on finding out “who you are”. There are various ways to approach this and most likely … Read more
If you had been in a discussion about starting your own business you have heard most of these before: Oh, that’s already been done. Nothing new or great in that. Too much competition there. Nobody will buy that. That’s impossible. There are a couple of things I want to point out here. If you are … Read more
The best way to succeed is to work on your passion. Doing what you are passionate about automatically increases your chances of success…Why? Because once you are working on your passion you don’t have to answer those intelligent questions: Why are you doing this? What will it do for you? Will it make you money? … Read more
