Arshad Hasnain

Full Service Digital Marketer

21+ years of professional experience. I help business owners challenge status quo, growth hack, develop cohesive teams and run customer acquisition on steroids. I also provide consulting/training/facilitation on digital marketing, marketing automation, improving the sales process and reducing costs in running operations.

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Did you know 15% of the women under 30 are restrictive about what they eat? 90% of the teenagers have at some point practiced dieting. Or that 65% of dieters regain their weight within 3 years.

The whole idea of “dieting” is extremely flawed as it tells you what to eat when to eat, and what not to…

The combination of excessive dieting and workout actually does more harm than good.

You don’t have to starve your body, “drop carbohydrates” from your diet or be on tiring long workouts. There is actually no need for you to do anything “crash”

Until… you practice the art of moderation.

Yes! You see: Do anything in “excess” and it will harm you. What you need is a proper balance… Proper balance that lets you live a healthy lifestyle. (With no restrictions)

What if I told you it was o.k to have a handful of skittles than banana if you liked it…?

No, I am not telling you to eat junk… sugar or rubbish all day…

But Imagine how much more enjoyable, flexible and freeing it is to eat something you enjoy and know it’s not “bad”.

The trick lies in tracking your calories and achieving the required metabolic rate. (Depending on the goals you have set for yourself)

Now instead of restricting “what you eat” or “when” or having a negative relationship with food and workout… You will enjoy your indulgence and feel great at the same time!

So the question is how do you hit your “required metabolic rate” and what is the best way to track your calories?

Well, you can find that and more absolutely FREE! by enrolling yourself for the Breakthrough “Frame-shift” Strategy Session.

[Link]

Now, remember this offer is FREE only for first 10 applications. You should claim this while it’s available. It’s time for you to do a complete “Frame-shift” from the fad to what really works!

Are you ready to exercise the art of moderation for better self? If so click the link below and go to the scheduler page. (Choose the 45 minutes time slot that suits you best)

[Link]

Talk Soon!

Did you know that the common age at which people retire is 63? Also, many Americans continue working in their late 60s and even 70s.

Retirement is often portrayed as an essential outcome that would solve all the problems of the working men and women… Despite the fact that stats say completely otherwise…

Many of us believe that once we leave out jobs and retire our expenses will magically shrink. But this is not true…most of the expenses remain the same and there are ones that actually increase.

You should know that Medicare does not cover dental, hearing or vision care. Include co-payments, deductibles and the like and there you have an average 65-year-old male spending $189,687 on healthcare during retirement. This does not include long-term care. For women, the same figure swells to $214,565. Ouch!

If you are one of those earnest, hardworking men and women who want to take it easy one day… I want to share with you a simple definite plan which can open alternate passive income streams that you cannot outlive.

Many who learned about this system said: “Wish I had known about this earlier…” Actually, this is the system top industry leaders have used silently to multiply their own income.

The key is definitely to start early…but then its never too late. I know what you are thinking…how much this is going to cost you. Right?

What if I told you I am going to make this completely RISK FREE. If you don’t like the system (Less likely) you can cancel and get a FULL REFUND.

It doesn’t matter if your current income is large or average If you make 50 or 5000 dollars a week. All I ask is a little commitment and focused dedication to implementing what you are told.

Yes! This is no “get rich quick scheme” or some magic formula you need to put in some work. And why not? Wouldn’t you agree that any legit business needs some work to establish and grow? And so is this!

But remember all the hard part is “done for you” you are not getting on a system that is still being “tested”. It’s one that has been proven and already made more than $100 MILLION for its affiliates worldwide.

And that is why I call this system: The Most Effective (& Advanced) Online Business System That You Can Grab Today & Make Real Progress Within Next 24 Hours.

Want to hop on? Click the link below and signup. You will be emailed a link to the program. Watch the introduction and get started as soon as you can!

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Shortly we’re starting the 8th batch and I want you to be there…

==> https://www.thewebsite.com/webinar

Don’t miss this chance.

Join Stock Trading Live Webinar by Vivek and I starting on 8th December 2018…

…one designed to make stock trading easy for you taking advantage of the “Technicals”.

And while nothing good in life is ever easy, “easier” is always a good thing. ; )

In the live webinar, we will be presenting you with strategies that are designed to serve as a “virtual stock trading blueprint”…

…one that can ease a lot of your concerns, address many of your questions and help put you on the path toward success.

Or, at the very least, FINALLY getting you started.

Let’s be honest: we both know how precious momentum is. If you’re feeling stuck, getting “unstuck” is often the largest hurdle you have to clear.

And once you do, momentum can take over.

That’s why I’m so excited about inviting you to Stock Trading Live Webinar, The online workshop. I really believe it will be a momentum-booster for you.

However, there’s not much time left to claim a spot, so hop over here now while there’s still space… and while it’s still AVAILABLE:

WHERE TO REGISTER:

https://www.thewebsite.com/webinar

Get started before it’s too late!

First come first serve, Only 100 seats.

Think of it this way:

Would you spend an hour daily to potentially change the course of your Stock Trading destiny?

That is what’s possible…but only if you act on your invitation. I hope you do, as I wish you nothing but success.

RAKESH KUMAR

P.S. By the time you’ve read this far, more slots will be taken. There are limited seats to keep things more personal…so visit the page above and join us.

Can I ask you something– Has this ever happened to you- You thought something will not work. (You were at it for a long time.) You were about to give up… Then it worked!

Life is exciting if you set forth challenges, break your own limits and learn something new. The doors of opportunity open, you enter the world of possibilities. However, this happens to only those who strive and live without excuses or inaction.

Succeeding in anything takes more than a stroke of luck or guesswork. The higher goal you set the more patience and perseverance it needs.

The daemons of failure are always persistent (reappear) and seem stronger.

Imagine defeating 11 Akshauhinis. Where each consists of 21,870 chariots; 21,870 elephants; 65,610 horses and 109,350 infantry.

Remember…When you beat the smallest obstacle, set a higher goal and achieve what you deserve in life. The history is being rewritten every time.

The triumph of light over darkness, good over evil and persistence over inaction keeps inspiring us.

So when you light a diya this Diwali make your resolve stronger- and picture all more success, happiness and prosperity coming your way…

Keep on rocking!

Happy Deepawali

Technical Blog/Articles

So what is a single board computer, or SBC? Well, It’s a type of computer where all of the computer components are built onto a single circuit board.

Unlike traditional multiboard computers (like PCs and Mac) which have a motherboard and need other circuitry like RAM, ROM, Hard Disk, LAN Card, CPU Fan, Heatsink, LCD monitor, etc to function…

A Single board computer consist of everything on a single board! You have onboard RAM, ROM, flash storage, AV ports, Ethernet port, etc. Therefore one board is sufficient to act as a full-fledged computer! Yes, you can make them boot into an operating system and operate like any other computer.

Single board computers have enabled us to pack more and more punch within small spaces. This has led to the compact design, low production cost, and greater reliability.

Single board computers are manufactured to specific industry demands and provide an I/O mix most suited as per needs. Although the peripherals may differ, you will find three principal components in all of these applications: microprocessors, memory and input/output (I/O) devices.

At the top level, Single board computers may be classified into two distinct architectures. The ones that come with Slot Support and the ones with No Slot support.

The ones with no Slots are commonly used as embedded SBC’s and provide all the required I/O without provision of plugin cards.

Embedded SBC’s are significantly smaller than the ATX type motherboards in PCs and come with an I/O mix best suited to the specific industrial application. (Picture onboard bootable flash memory, digital or analog I/O)

The application includes: Gaming, Slot machines, Kiosks and machine control automation (ATM, Medical Equipment or Cash register)

Most commonly today Single board computers comply to an architecture where it can be plugged into a back-plane to support I/O cards. In some cases, it comes with a series of pin connectors allowing I/O cards to be stacked.

The most common application of Single board computers is in rackmount format for process control or in embedded form within other devices to support control and interfacing.

The power of single board computers allows us to take control of devices and machines with minimum integration issues, reducing component and connector count thereby increasing reliability.

Single board computer based probes fly across the outer space and glide into the deep sea, find application in self-serve car wash systems, crypto mining, smartphones to defense and law enforcement.

SBC’s have allowed us to design machines that are lighter, smaller and more much more power efficient and reliable than the traditional multi-board computers.

The Single board computers are niche based and are manufactured to needs in specific applications.

Xyz Industry designs and produces high quality ARM-based single board computers and embedded systems. Xyz Industry SBC’s and embedded systems are backed with reliability earned through years of technical experience as a solution maker.

When you select a Xyz designed SBC or an embedded system you can be confident of picking a complete real solution and not just part of it.

Whether you are in R&D or production stage working with Xyz will break new grounds and open up new opportunities start today, click here for more details.

So what is a single board computer, or SBC? Well, It’s a type of computer where all of the computer components are built onto a single circuit board.

Unlike traditional multiboard computers (like PCs and Mac) which have a motherboard and need other circuitry like RAM, ROM, Hard Disk, LAN Card, CPU Fan, Heatsink, LCD monitor, etc to function…

A Single board computer consist of everything on a single board! You have onboard RAM, ROM, flash storage, AV ports, Ethernet port, etc. Therefore one board is sufficient to act as a full-fledged computer! Yes, you can make them boot into an operating system and operate like any other computer.

Single board computers have enabled us to pack more and more punch within small spaces. This has led to the compact design, low production cost, and greater reliability.

Single board computers are manufactured to specific industry demands and provide an I/O mix most suited as per needs. Although the peripherals may differ, you will find three principal components in all of these applications: microprocessors, memory and input/output (I/O) devices.

At the top level, Single board computers may be classified into two distinct architectures. The ones that come with Slot Support and the ones with No Slot support.

The ones with no Slots are commonly used as embedded SBC’s and provide all the required I/O without provision of plugin cards.

Embedded SBC’s are significantly smaller than the ATX type motherboards in PCs and come with an I/O mix best suited to the specific industrial application. (Picture onboard bootable flash memory, digital or analog I/O)

The application includes: Gaming, Slot machines, Kiosks and machine control automation (ATM, Medical Equipment or Cash register)

Most commonly today Single board computers comply to an architecture where it can be plugged into a back-plane to support I/O cards. In some cases, it comes with a series of pin connectors allowing I/O cards to be stacked.

The most common application of Single board computers is in rackmount format for process control or in embedded form within other devices to support control and interfacing.

The power of single board computers allows us to take control of devices and machines with minimum integration issues, reducing component and connector count thereby increasing reliability.

Single board computer based probes fly across the outer space and glide into the deep sea, find application in self-serve car wash systems, crypto mining, smartphones to defense and law enforcement.

SBC’s have allowed us to design machines that are lighter, smaller and more much more power efficient and reliable than the traditional multi-board computers.

The Single board computers are niche based and are manufactured to needs in specific applications.

Xyz Industry designs and produces high quality ARM-based single board computers and embedded systems. Xyz Industry SBC’s and embedded systems are backed with reliability earned through years of technical experience as a solution maker.

When you select a Xyz designed SBC or an embedded system you can be confident of picking a complete real solution and not just part of it.

Whether you are in R&D or production stage working with Xyz will break new grounds and open up new opportunities start today, click here for more details.

Consulting Niche Blog/Articles

The ever-growing power of computing is transforming our lives. Today we can see the inclusion of artificial intelligence in many aspects of daily life. One of them is in the improvement of customer service and experience.There are several reasons for this.The most obvious is grounded on the shortcomings of the human workforce in efficiency and work capacity. For example, an average human agent can handle one request at a time while ensuring quality customer service. An AI agent, on the other hand, can handle several requests in real time. This allows businesses to save on manpower resources while keeping their clients satisfied. AI can also help to improve self-service and capture invaluable data from customer interactions which could help companies predict customer behavior and improve the customer experience. Let’s take a look at AI and its expanding role in today’s Customer Experience!

Calling Mr. Watson

Because of the development on the frontiers of machine understanding of natural language, companies such as IBM have developed computer systems that can practically take on the role of chat agents. IBM’s Watson, a workload-optimized super-system that makes use of parallel POWER7 processors, is an example of question-answering or QA machines.

Such natural-language AIs, often categorized as “chat-bots,” can process simple questions efficiently, saving human agents from simple, frequently asked questions. Where is my package? What is the return policy? What are your hours of operation?  At the same time, when a question becomes too complex for the AI agent to handle, the system allows for the redirection of the customer to human agents capable of addressing such queries. With this, the whole system becomes more streamlined, allowing for greater efficiency, productivity, and time management. This allows your agents to focus on more complex requests and scenarios, thus providing them with more time to provide a quality customer experience.

Because information is exchanged in the act of questioning, the AI can process this data in order to personalize the customer’s experience, refining product selections based on the customer’s queries and, if available, buying history. In a way, an AI system uses its capability to access and understand data faster than the average human brain as its main tool for analyzing customer needs and tailoring the customer’s experience according to those needs.

Nipping Customer Dissatisfaction in the Bud

Increasing AI autonomy also helps in creating solutions before problems even begin. This preventive and responsive nature is highlighted in the Fluid’s Expert Personal Shopper (XPS) of The North Face. An outdoor product company, The North Face utilizes IBM’s Watson systems in creating the Fluid’s XPS, which allows the AI to access even local weather conditions in order to help the customer make the most efficient and effective shopping choice online. While such autonomy is subject to occasional hiccups, such as customer struggles with interacting with system interface, its benefits when fully developed and utilized hold vast potential in helping customers get the most of their money.

AI Gatekeeping

Another advantage of using AI as the ultimate middleman for online transactions can be seen with Beverly Hills-based ticket sales and distribution company Ticketmaster Entertainment. Essentially, the company makes use of an AI system to ensure that their customers are truly human, and not merely scalper bots. This task, if given to human agents, would be truly a time-consuming effort, but with a smart enough AI, even well-made scalpers could not bypass the security systems.

Let’s Get Personal

Even Spotify makes use of AI. With its advantage in processing data at high speeds, Spotify AIs use customer data to predict what the customer will like. It has developed, for instance, a rating system known as the “Discover Weekly” playlist that displays the predicted songs for the customer’s benefit.

Can I Take Your Order?

And if that wasn’t convenient enough, Domino’s Pizza, an American pizza restaurant chain, utilizes a Facebook Messenger-based chatbot known as “Dom” that enables customers to place orders online simply by messaging the word “pizza.” The process is so streamlined that it takes the AI less time than a customer call to process the order.

Conclusion

Overall, one can say that the use of artificial intelligence in determining and catering to customer needs can vastly improve customer experience, not only through the sheer speed of online transactions but also by undermining security threats. AI’s predictive ability, largely done through high-speed data processing, allows the customer to experience highly personalized inventory lists that are tailored by specific factors — all for the benefit of the customer.

With the increasing obsession with speed and convenience, the world is fast catching on. In a study done with 550 senior executives, the Massachusetts Institute of Technology Review found that a vast majority of the world’s top companies have begun adopting artificial intelligence into their management systems. Given the AI’s far-reaching advantages over more human capabilities, this is hardly a surprise.

Recently I attended the IQPC’s Customer Contact Week (CCW) in Las Vegas. Being one of the top industry events it’s nothing less than a melting pot of the latest advances in contact center technology and contact center practices. An event like this helps you assess your direction, explore the latest trends and acquire knowledge that will shape the future. It was a great event where thought leaders and SME’s presented valuable insight on AI, automation, employee engagement and retention to WFM optimization, etc.  Most of which actually validated our thought process and reinstated our commitment to leading edge technology adoption we materialize for our clients.

One of the most visible and important shifts in managing customer experience today is around using Omnichannel. While Omnichannel solutions are intuitively expected to impact customer experience, it actually goes beyond and impacts supplier control, inventory, consumer behavior and even purchase. For now let’s focus on the omni-channel journey and how it is linked to the customer experience.

A Broken Customer Experience

Almost every individual has at least one frustrating experience with contact center agents or other front line personnel. Examples of these include having to repeat the details of their challenges and concerns to the agent during a follow-up call– this is information they have already provided through other customer service channels, but for whatever reason is not documented in a central database for the agent to retrieve. These could lead to longer times in resolving customer queries, which affects agent availability and robs the customer of their time. If these become a recurring theme, the customer would see it as customer support having little to no understanding of their needs. When customers experience these frustrations, it signifies that a business lacks integration between their different customer support channels. This leads to the customer having to reiterate or repeat information every time they transfer to another contact channel.

Furthermore, it would be likely that one channel is not up-to-date with a customer’s case and would often require them to seek information from other channels. This leads to longer call resolution time and agents following up at a later date. In addition, with these channels operating separately, there are often inconsistencies in the message and quality of service provided to customers. This has a risk of dissatisfaction and losing existing customers. This could also lead to the loss of new customers, as they might pass over your brand to another that delivers quality in the channel they prefer.

The Solution

The solution to a fragmented customer experience is providing customers with a strategic omni-channel experience. This customer-centric approach in contact center support would integrate every medium or channel being used. It requires contact centers to provide the same level of service through phone, email, video, SMS, chat, messaging applications, social media, and IoT (Internet of Things). This approach lets the customer seamlessly transfer from one channel to another, experience consistent service from all channels, and experience personalized customer support. Companies adopting this approach have claimed to experience significant improvement in retaining customers and improving customer relationships. However, it is not enough to just have an omni-channel experience for your customers. It’s important to ensure that your omni-channel strategy is well-defined and effective. This requires interdepartmental collaboration and a continuous feedback loop for continuous improvement.

A Crucial Element In Omni-Channel Customer Service

Staying in old (traditional) customer data analytics would make the full implementation of an omni-channel service close to impossible. The real-time knowledge of customer experience provides employees with the information they need to provide personalized customer service. Without the appropriate system, employees would still have to go through routine questions and processes. Most of the old systems of customer support seem robotic and impersonal. With the availability of leading edge technology in collecting data, there is no excuse for a contact center’s inability to deliver a personalized customer experience.

For this approach to work, contact centers must stay on top of every engagement and interaction with each customer. Contact centers must use real-time in-journey customer experience mapping. This analytical tool would provide employees an easy way to know details regarding customer interactions. It helps provide customers with in-context answers.These in-context answers could be in the form of providing product suggestions the customer has not yet considered, awareness of specific customer needs at the start of an interaction, and knowledge of their personal preferences.

Furthermore, with real-time information available to them, employees can take proactive measures to resolve customer queries quickly. These benefits lead to an enhanced customer experience garnering customer loyalty and retaining new customers.

Conclusion

Although it will require implementation changes, commitment from every department within your organization and further investment, an omni-channel customer service would improve your contact center’s efficiency and drive growth. Whether it is problem resolution or ability to create rewarding customer relationships, a personalized customer experience is a sure shot way of enhancing customer experience. After all, if another company implements these changes ahead of you it will give them a competitive edge while you are left in the dust. This can be noticeable to your customers who may end up switching to your competitor due to a more evolved, omni-channel customer experience.

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